7 out of 10 people over 65 will need long term care at some point in their lifetime.

10,000 Baby Boomers will turn 65 every day for the next 17 years.

43,000,000 Americans serve as unpaid caregivers and most have a difficult time coordinating care.

65% report it took an urgent event such as hospitalization before realizing more care was needed.

56% agreed with the statement that people don't identify themselves as caregivers because they were only doing what was expected of them to do (daughter, spouse, other relative).

"As baby boomers age, most will serve and often struggle as unpaid caregivers to a family member or friend unsure of where to turn for help."
GENWORTH FINANCIAL